PV Gap

Jessie Said:

Want to heat and cool your home for free (Very Green)?

We Answered:

I have a friend who had a geotherm system professionally installed with his new house, he loves it. I don't know the details but he's a financial counselor and he would not have done it unless there was a pretty good payback. If you're building a house, consider that you'll be making mortgage payments and utility payments, BUT the savings will continue after the system is paid for.

Jamie Said:

Help me with advertisement *English* Quick points?

We Answered:

"The best ideas just come naturally: like installing a solar water heating system in your home. As well as being environmentally friendly, it'll save you up to 75 percent on your annual hot water bills. So find out today, and enjoy a continuos supply of hot water for years to come. Simply Brilliant!"

1)First of all, I corrected the English.
2) Secondly, it's using the active voice rather than the passive. this makes it more exciting
3) Thirdly, it is using the command form which stresses urgency and makes the person feel they have to.
4) Exclamation make sentences, which target customers more exciting.